We live in an atmosphere of shame. We are ashamed of everything that is real about us; ashamed of ourselves, of our relatives, of our incomes, of our accents, of our opinion, of our experience, just as we are ashamed of our naked skins.
The cool thing about the wheels is that they are fully metallic and give us the traction and grip of a rubber wheel without taking anything organic from earth. They will be able climb over rocks and also dig through deep sand.
Success in its highest and noblest form calls for peace of mind and enjoyment and happiness which come only to the man who has found the work that he likes best.
You want to make sure this particular car is going to please the customer and then you're going to be rewarded with something that is going to please the shareholder.
It's about the power of design and the power of the human spirit. It's above paying anybody to do something stupid for money like reality television does - like ambushing people.
