When andrew jackson died someone asked a friend if he thought old hickory would go to heaven. 'He will if he wants to,' was the reply. On his death bed disraeli declined a visit from queen victoria. 'No, it is better not', he said, 'she would only ask me to take a message to albert.' I am a broken machine. I am ready to go.
The way you want to respond is to ask a question: Is this technology directly relevant to our hedgehog concept? If the answer is YES, then we want to become pioneers, not in the technology, but in the application of that technology specifically linked to our hedgehog concept.
Some of the larger manufacturers of cell phones include Nokia, Samsung, Motorola, Sony Ericsson and Apple.
Alternative drivetrains and networked and highly-automated cars will be the main challenges.